How Lindsey Chenault Built An Influential Fashion Brand and an Impactful Movement
How one founder’s drive, range, and refusal to limit herself sparked a movement across fashion, justice, and community.
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Lindsey Chenault (formerly Ferguson) isn’t just multi-hyphenate, she’s multi-impact. An attorney, a philanthropist by mission, and a fashion tastemaker by instinct, she’s built an ecosystem of influence that stretches far beyond a single industry. A proud graduate of Berkeley Law and Howard University, her legal résumé alone would impress. But Lindsey didn’t stop there. She’s the co-founder of the Anti-Racism Fund, a nonprofit funneling donations to justice-centered initiatives. She’s also the founder of ONFEMME, a curated fashion boutique that blends fashion with purpose. And she’s designing a golf line set to debut in Spring ‘26, partnering with vintage labels like Nordic Poetry, and running a book club for the aesthetically inclined. Lindsey's secret sauce? Relentless curiosity, brilliant execution, and a refusal to choose just one version of success. Here's how she built each lane, and what founders can learn from the way she walks in all of them.
Law, Strategy, and the Foundation of It All
Her legal background at Berkeley and corporate experience gave her financial literacy, negotiation expertise, and critical decision making skills that now serve every vertical she touches.
Corporate law equipped her with a data-driven, strategic mindset—a massive advantage when building retail partnerships or launching a fund.
Her legal lens helps ensure ONFEMME’s business operations and brand collaborations are rooted in contracts that protect and scale.
ONFEMME: Curated Style With a Mission
Born from her earlier venture Lindsey’s Kloset, ONFEMME is now a fashion boutique in Bloomfield Hills, Michigan, tailored to women who want style with impact. With a focus on POC-led designers, emerging talent, and vintage fashion, it merges editorial level curation with real world accessibility.
How She Scaled It:
Evolved with the audience: What started as a niche online shop became a physical destination that speaks to Zillennial shoppers who crave both inspiration and in person connection.
Platforming underrepresented designers: ONFEMME amplifies women-led fashion labels, making it not just a store, but a pipeline for next-gen creators.
Strategic collaborations: Pop-ups with Nordic Poetry and a focus on storytelling-style merchandising added edge, range, and press-friendly appeal.
The Anti-Racism Fund: Turning Outrage Into Action
Launched at a pivotal time in 2020, the Anti-Racism Fund (ARF) is Lindsey’s philanthropic counterpart to her fashion forward ventures. It streamlines donations to vetted causes that work across justice reform, education, wellness, and community access.
How She Made It Work:
Co-founded for scale: Lindsey brought her organizational acumen to ARF’s infrastructure, ensuring transparency, impact, and real accountability.
Digital-native experience: The donation process is seamless, mobile-friendly, and optimized for social sharing.
Multi-sector alignment: ARF isn't just supported by individuals, it’s partnered with brands, influencers, and institutions to fuel growth.
The Golf Line: Rewriting Fairway Fashion
Set to launch in Spring 2026, Lindsey’s upcoming golf line reflects a bold pivot into athleisure-meets-luxury, a category ripe for disruption. The collection will center on function-forward, fashion-first designs that rethink what performance wear can look like.
Why It Matters:
She’s tapping into an underserved, fast-growing niche in golf and activewear.
The line brings editorial polish to a traditionally preppy space, making it relevant for younger, style-conscious consumers.
Les Biblioteca: Reading, Reinvented
Lindsey’s Substack book club (
) rounds out her empire. It’s part aesthetic, part intellectual, and fully rooted in her desire to foster conscious connection through books on race, womanhood, and identity. Follow Les Biblioteca on IG here.Why It Works:
Relatable voice and beautifully curated picks make it feel like a conversation with your smartest friend.
It offers a more intimate entry point into her world, while still aligning with the themes that drive her ventures: equity, expression, and empowerment.
Lindsey Ferguson Chenault isn’t one thing, she’s all the things. She’s built an integrated, scalable, and values-first brand ecosystem that spans fashion, activism, law, and culture, without ever losing focus. Her path shows that you don’t have to choose between creativity and credibility, or between style and substance. You just have to build with intention.