How Ramy Brook Sharp Turned One Perfect Top into a Global Brand

Here’s how this founder turned a wardrobe void into a fashion empire...

Apr 15, 2025

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Before her designs were worn by Beyoncé and sold at Saks, Ramy Brook Sharp was just a woman staring at her closet, wondering why no top ever made her feel as good as her jeans did. Instead of accepting the fashion void, she did what any stylishly scrappy New Yorker would do—she filled it herself.

In 2010, with zero formal fashion training but a full roster of friends constantly asking, “Where did you get that top?”, Ramy launched her namesake label from her Upper East Side apartment. Her formula? Luxe fabrics, bold silhouettes, and that “goes-with-everything” versatility women actually need. The mission: to create a line of clothing that made women feel sexy, confident, and powerful—all before coffee.

Now, Ramy Brook is a multimillion-dollar lifestyle brand carried by Neiman Marcus, Shopbop, Revolve, and Nordstrom, with its own Madison Avenue flagship and a loyal celebrity following.

So how did she go from DIY fashion experiments to owning a slice of the luxury fashion market? Let’s unpack how Ramy Brook Sharp built her empire—and scaled it like a woman who knows a power outfit starts with the perfect top.

How She Built It

1. She Created Her Brand Out of a Personal Pain Point

Like so many great female founders, Ramy started with a problem: she couldn’t find a sexy, sophisticated, wear-it-a-million-ways top. Her solution? Design it herself. She began sketching, sourcing fabric from NYC’s Garment District, and working with a local seamstress to bring her vision to life.

2. She Let Word of Mouth Do the Heavy Lifting

Armed with a handful of pieces and a ton of charisma, Ramy hosted trunk shows out of her apartment, generating buzz organically. Her network of stylish friends quickly became her first customers and brand evangelists.

3. She Took the Leap into Wholesale

Retail giants took note. Bloomingdale’s was one of her first big accounts, followed by Saks and Neiman Marcus. She leaned into wholesale early on, a strategy that quickly expanded her reach and validated the demand for her designs.

4. She Nailed Her Brand Identity Early

Everything from the Ramy Brook logo to its signature silk charmeuse tops reflected her vision: confident, sexy, and empowering. She positioned the brand as “contemporary meets luxury,” appealing to women who wanted standout pieces they could actually wear on repeat.

How She Scaled It

1. She Expanded into a Full Lifestyle Brand

Once tops became her signature, Ramy branched into dresses, swimwear, denim, and accessories. Her seasonal collections kept things fresh while staying true to her core aesthetic.

2. She Used Data to Refine the Customer Journey

Ramy Brook recently shifted to a first-party data strategy to better understand her customer base. Using purchase patterns and digital behavior, her team optimized everything from email marketing to product launches, upping both engagement and ROI.

3. She Opened a Flagship Store to Elevate the Brand

In 2018, Ramy Brook opened a brick-and-mortar store on Madison Avenue—not just for sales, but as an immersive brand experience. It served as a physical manifestation of the brand’s polished-yet-playful ethos and offered direct feedback from customers.

4. She Leaned Into Strategic Collaborations & Celeb Moments

Whether it’s a collab with a high-profile influencer or having a celeb spotted in one of her looks, Ramy has used cultural currency to drive brand visibility. Press features and red carpet moments have consistently elevated the brand's status.

Ramy Brook Sharp didn’t just design tops—she designed a brand that women return to when they want to feel like the best version of themselves. And in a crowded fashion space, that kind of brand loyalty is the ultimate power look.